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Quality control

Mystery shopping: how your sales reps actually sell

We test your sales department through the eyes of a real customer — calls, chats, meetings. You see the gap between how things should be and how they are.

Chat with a sales rep shopper’s review
Hello, I’m interested in your product
Hello! Yes, it’s in stock
✓ built rapport
Why is it so expensive?
Well… that’s the price, nothing I can do
✕ objection not handled
I see, I’ll think about it
OK, have a nice day
✕ no next step set
62/100
lead handling quality score
Check →
Why

What happens when you’re not listening

You don’t know what your reps are sayingConversion is dropping and the cause isn’t clearYou want to compare yourself with competitors
How it works

Four steps to the report

01

Scenarios and cover stories

Agreed with you to fit your product and funnel.

02

Contacts

To your department and to competitors: calls, chats, visits.

03

Recording and review

Transcription and scoring against a quality checklist.

04

Report

Where customers are lost and exactly what to fix.

★

What’s in the report

A checklist score for every touchpoint · where customers are lost · comparison with competitors · specific wording for what to fix.

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Formats

A one-off check or a subscription — monthly quality control for large departments. That’s how a major real estate client works with us.

Questions

Frequently asked questions

Will my reps know they’re being checked?

No — that’s the whole point.

Do you check competitors?

Yes, if agreed with you.

Is this part of an audit?

It can be a standalone service or part of an audit.